He may have signed a deal with a major record label, finally spoke to the press and handed over the directing reins to the pros, but The Weeknd wants fans to know: He hasn't changed. It's still all about the music for the elusive, reclusive musician from Canada.
Abel Tesfaye first blipped onto the music world radar back in 2011 with a series of self-released albums, the first being the excellent House of Balloons. His identity was kept close to the vest at first, and Tesfaye resolutely turned down requests for interviews. He was a spectre then, a kind of great white hope in a world obsessed with image and money. He gave away his music for free and his face — well, we didn't know Abel from Adam at first.
In recent years, however, Tesfaye started dabbling his toes in the mainstream, signing a deal with Universal Music Group, releasing his trio of mixtapes under the moniker Trilogy and finally, finally consenting to his first-ever interview before dropping his debut studio album, Kissland, Tuesday (September 10).
Still, Tesfaye wants fans to know he's still the same music-obsessed mystery the world first met — or, rather, tried to meet — three years ago. Recently, The Weeknd and Co. sent MTV a series of video pieces — written and directed by Tesfaye, of course — that tell the story behind Kiss Land's creation, including a behind-the-scenes look at the making of his .
While Tesfaye more or less directed all the videos made for the Trilogy album, this time around, he ...
Read More →