November 16, 2024

Jay-Z Told Mike Will To Keep It ‘Effortless’ On ‘Beach Is Better’

LOS ANGELESMike Will Made It works hard crafting hit records for the likes of Future, Lil Wayne, 2 Chainz and Miley Cyrus. But when it came time to produce for Jay-Z‘s Magna Carta Holy Grail, he just took it easy.

“[Jay] was like, ‘Man, let’s do something so effortless,’ and that just stuck with me when he said ‘effortless,’ ” Mike Will told MTV News in Los Angeles. “When I went up there, I just cooked up a beat real fast and he just went in on it.”

On the Saturday before BET Awards, the star producer walked into Chalice Recording studio where he was surprised to find Cash Money Records CEO Birdman on hand to present Future and Ace Hood with a gold-selling plaque for “Bugatti,” a single that Mike Will produced. After opening up to us about how he came up with the beat for the infectious hit, MTV News took the opportunity to ask about “Beach Is Better,” the Hov track Mike contributed to MCHG.

Jay has been promoting the album in a series of Samsung ads featuring Pharrell Williams, Swizz Beatz, Timbaland and Rick Rubin. Jay and the super producers appear in the studio theorizing about the “new rules” Hov hopes to establish with the release of his album. And because the four producers all appear in the commercials, many assumed that they all worked on the July 4 album. But while Rubin confirmed to XXL magazine that he did not in fact contribute to the LP, Mike WiLL told us that he will definitely be on it.

“Jay-Z is a legend, man, so you already know how that feeling is going in the studio with a legend — it’s dope,” he said. “Just like when I went into the studio with Future, he was a legend. It’s like the same, but this is somebody who already paved his way and got his stripes and sold countless records and did countless hits. I mean sh–, it was an honor to be in the studio with him.”

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