November 15, 2024

Watch The Bizarre Video Andy Milonakis Made For ILoveMakonnen’s ‘Too Much’

What would you do if you were a 38-year-old former MTV star with an ear for weird rap and a lot of time on your hands? Sell real estate? Do voice-overs in Japan? Of course not. You’d paint your face like ILoveMakonnen’s famous doll and record an unsettling video about buying skittles with hundred dollar bills.

Andy Milonakis released his “original concept video” for iLoveMakonnen’s “Too Much” without warning this afternoon and in it, he seems to have achieved the impossible: he’s made ILoveMakonnen’s already loopy universe seem even weirder, without dipping into overt, unfunny parody.

While he’s clearly having a laugh, Milonakis respects the song’s goofy-yet-romantic tone: he stares at the camera on the brink of tears, the red clownish painted smile contrasting with his still-youthful pout.

Related: Drake Signed ILOVEMAKONNEN To OVO Sound

Milonakis’ odyssey begins when he enters a convenience store and throws a wad of cash at the register, and loads up on Skittles. The rest of the video concerns his relationship with a young woman who initially rebuffs him, before finally comforting the disconsolate protagonist in a bathtub. It’s a love story for the ages.

While Makonnen wasn’t involved in making the video, Milonakis made clear in the Youtube description that he signed off: “I spoke to Makonnen about doing a video to one of his songs, he gave me the green light,” Andy wrote. “Not sure he expected a full music video, but I hope he is pleased with the outcome. I have permission from ILoveMakonnen to use his song for this original concept video.”

Drumroll: what did the rising star of New Atlanta think of the clip?

Good news, Milonakis:

Watch the video below.

About the author  ⁄ Ezra Marcus

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